The B2B startup demand playbook
Make sure you hit your GTM targets in 2025
This is the ultimate B2B startup demand playbook to scale faster by aligning sales, marketing, and brand leadership with a customer-driven demand system.
Some of our clients already growing like rockets
The Problem
B2B startups struggle to align sales, marketing & brand
Without alignment, they waste time and resources chasing leads that don’t convert. Traditional, siloed approaches are outdated and can lead to overspending on ineffective solutions.
The real issue? A lack of a cohesive demand system that integrates all efforts into one strategy, driving sustainable, scalable growth.
The Solution
Choose a customer-driven system for growth on autopilot
What’s needed is a smart, customer-driven demand system that aligns sales, marketing, and brand under one unified strategy. Focus on flexible leadership solutions—bringing in expertise only when you need it.
Organize your activities around clear, customer-driven goals, and put experts with the latest AI and tech powered tools do the heavy lifting.
Introducing Norders Demand System
Norders is a customer-driven demand agency for B2B startups to stand out & make more money
No more juggling unproductive overhead, multiple agencies, random freelancers, fragmented campaigns, and tons of tech licenses.
Norders has the only playbook you need - and the expert team to execute it, for building the brand and revenue machine to win 2025.
1️⃣ Customer-driven demand strategy
2️⃣ Fractional demand leaders
3️⃣ End-to-end expert execution
4️⃣ Leading AI-powered tech stack
Introducing:
The Ultimate B2B Startup Demand Playbook for 2025
Join Joonas Kylliäinen, Founder & CEO of Norders, for a special LinkedIn Live event on Friday the 1st of November at 11 (GMT+3)!
Learn how to build a customer-driven demand system that aligns sales, marketing, and brand leadership for rapid, scalable growth.
In this LinkedIn Live spectacle Norders will for the 1st time introduce the ultimate, customer-driven playbook for unlcoking scalable B2B startup growth.
When signing up; you'll get access to the free playbook guides and tools.
Testimonials
A word or two from our customers
Let's talk
Or let’s kickstart your revenue and brand growth
What to expect from working with us?
☑️ Build an urgency creating unique mafia offer
☑️ Unite your sales and marketing with data
☑️ Plan and share content that stands out
☑️ Get from 10 to 40 quality meetings per month
Team
Ray Mollel
Sonja Häyhä
Joonas Kylliäinen
Sonja Issakainen
FAQ's
What is the Norders Demand System?
The Norders Demand System as a Service is a comprehensive, fully-managed solution designed to scale your revenue and build your brand.
This system is powered by a tailored team of sales and marketing specialists who work closely with you to create and execute a data-driven, AI-enhanced demand generation strategy.
It’s not just a tool; it’s a full-service package that combines expert human execution with cutting-edge technology to ensure your business achieves rapid and sustainable growth.
Whether you’re looking to accelerate customer acquisition or build a strong brand presence, our demand system adapts to your specific needs, providing you with the dedicated expertise and resources to reach your goals efficiently.
How does Norders’ Demand System differ from traditional marketing and sales approaches?
Unlike traditional methods that often silo sales and marketing, the Norders Demand System integrates these functions into a seamless, data-driven strategy.
It leverages AI, high-quality decision-maker databases, and creative content to ensure targeted outreach and consistent engagement across multiple channels.
What is the “Mafia Offer,” and how does it benefit my business?
The “Mafia Offer” is an irresistible, highly targeted value proposition tailored to your ideal customer profile.
It’s designed to be too good to refuse, accelerating your sales cycle and setting your business apart from the competition.
How quickly can I expect to see results with the Norders Demand System?
We start launching outbound and content activities in the very first week, so you can expect to see targeted audience leads coming in after just one week.
However, while we aim to generate quick wins, our focus is on building a long-term, systematic revenue machine for your business.
We operate on four-month contracts, during which we set a guaranteed goal to meet your quality pipeline targets.
This ensures that your sales team not only meets but exceeds its revenue goals. Our approach is designed to deliver both immediate impact and sustained growth, making sure your brand and revenue scale together over time.
What kind of businesses benefit most from Norders’ services?
Norders specializes in working with B2B startups, particularly those between seed and Series A funding rounds, looking to scale rapidly on an international level.
Our services are ideal for founders and growth leaders who value innovative, data-driven strategies and want to partner with a team that dares to stand out.
What is the No Fugazi Guarantee?
The No Fugazi Guarantee is our commitment to you. If we don’t achieve the agreed-upon lead targets within 120 days, you only pay 50% of the investment. This ensures you get tangible results without unnecessary risk.
Is Norders an AI tool?
Norders is much more than just an AI tool. We are a full-stack demand generation agency that combines expert human execution with advanced AI capabilities, including custom-built GPTs.
Our in-house AI specialists work alongside our strategists to ensure your growth is driven by the best of both worlds—cutting-edge technology and deep industry expertise.
How do I get started with Norders?
Getting started is easy! You can book a strategy call directly through norders.agency/strategycall
During this call, we’ll discuss your business goals and how the Norders Demand System can help you achieve and exceed them.